for a Life to the Full

Startup Santa

A Toymaker’s Tale of 10 Business Lessons
Learned from Timeless Toys

Get your Copy Here

Listen in on a Startup Santa Conversation
between Brad & Vijay!


Welcome to your exclusive deep dive to further unpack and reveal the stories and ideas foundational in the creation of Startup Santa. Follow along as Brad Pedersen is interviewed by Vijay Krishnan, who together uncover further wisdom and principles from each chapter.

Using the ☰ icon in the upper right corner of the video below, click through the chapters.

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