Brad Pedersen

Entrepreneur. Mentor. Explorer of Meaningful Success.

Discover Brad’s work beyond Full Spectrum — Speaking, Writing, and Thought Leadership on life mastery.

9x CEO

and founder

built and exited

a 9-figure business.

Brad Weeks is a civic strategist, community builder, and advocate for results over rhetoric. With years of experience across both public service and private sector ventures, Brad brings a pragmatic lens to every challenge. Whether he’s pushing policy forward or mentoring next-gen leaders, he shows up ready to work.

Featured in Major News Publications

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Brad’s New Book

Startup Santa

A Playbook for Business and Life Mastery

Step into a world where play isn’t just in childhood—it’s the path for lasting success. In “Startup Santa”, Brad Pedersen, former top toy-maker and multi-time founder, brings his game-changing models that will forever reshape your business, your mindset, and your life.

Discover how Brad’s career as a real-life Santa transformed into a $100 million dollar venture, with insights that will leave you inspired and ready to embrace the magic of play.

Iconic toys. Impactful lessons.

Buy the Book
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